Wednesday, October 27, 2010

Explanation is king

Hello world.

Let me kick off this blog by giving you a quick walkthrough of the who, the what and the why.

Who
This blog is a co-effort between myself, Bård Gamnes and Andreas Bertheussen. We are all graduate students at the NTNU School of Entrepreneurship in Trondheim, Norway, and all of us will (hopefully) complete our MSc degrees by the summer of 2011.

What
This blog is about the lessons we learn in our new-started microventure: The Engineer Game (Norwegian: Ingeniørspillet). Our intention is to create a trivia board game with only technical or scientific topics. The idea for this game was hatched while playing a classical trivia game, and being annoyed that five out of six categories were purely concerned with "soft" topics such as "History", "Geography" or even "Arts". Questions for the Engineer Game are generated in a web 2.0 fashion, by allowing anyone to submit a suggestion for a question. The questions are then reviewed, and the best ones are selected for the final game that we are currently working towards publishing.


Why
In the month since we started our microventure, we've negotiated with distributors and suppliers, formally started a company, tried our hands at social media marketing, learned important lessons about intellectual property and made a bunch of major strategic decisions in a hurry. Every day is a learning experience, and every day brings something new. The fact that it is a cliché doesn't make it any less true. To paraphrase a classmate of ours, "The only difference between starting a small and a large venture is the size." There's wisdom in there, somewhere. So, to address the "why": we set up this blog to share some of our experiences as microentrepreneurs with you, the Internet. 

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